Remember when we took over Times Square last month? Contrary to comments-based speculation, we didn't drop several years' salary to see our names and faces (and pets) up in lights. We were actually shooting a segment for the Engadget Show about a new service from Times Square2 (TS2). The NASDAQ / Thomson Reuters alliance is working to increase engagement on the giant electronic billboards it controls in one of the most heavily trafficked spots in the US. The organization has designed a free API for developers, making it possible to create applications for its giant ad spaces on the side of the Thomson Reuters and NASDAQ buildings
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